OPTin Network

August 07, 2018

OPTin - an ecosystem in which advertisers can conduct effective advertising campaigns!

https://www.optincoin.org/

What is the OPTin network?

An ecosystem in which advertisers can conduct the most effective advertising campaigns. Their advertising will be placed inside the platform and on sites that fully correspond to their subject matter. This approach allows you to attract only the target audience to each project. Users can choose whether they are interested in the category or the campaign, saving money and reducing the amount of unnecessary advertising.

What is OPTin Coins?

A currency that will bind all this together. Using blockchain technology, OPTin markers will be used to purchase ad space and encourage users to provide anonymous behavior data for 100,000 web properties.

OPTin features

Existing problems with which the innovation platform is designed to improve:
violation of user rights: unregulated and opaque mediators openly collect information about all users. They then sell the data for profit without the user's permission. Users are bombarded with unwanted ads targeted at them, based on an unknown indicator.

Inefficiency: Internet advertising is ineffective, because users hate sharing personal information with advertisers. Too many middlemen, too much charging. (get data on the low click-through rate) (get data that McKann-US Army has no return on investment).

Lack of data integrity / availability: the data sets that advertisers need do not communicate with each other. Rather than looking at ROI or preferred steps / $, most of the advertising indicators are based on lower proxy servers, such as visibility, IVT%, or clicks.

Lack of security: hacking of data Equifax showed personal data of 145M users. June 2017, a record of 200 million voters were registered after the US political campaign incorrectly set up a security setting in your cloud store.

Advantages of the project
Improved data protection: the collection of PII and even anonymous data is not collected only for users with enabled access, which eliminates 90% of data protection needs. In addition, the read / write access to datacubeLite is controlled by intelligent contract technology.
Preferred user access to data and viewing ads. DAPP on user computers protects users from unwanted ads using user.txt, and users can share or not share data at the detail level.

Improved payment terms. Ads are purchased through Optin tokens and are distributed directly to 95% of publishers within a few hours of the final delivery of the campaign, limited only to the delay in the ETH network.

Cost saving. Reducing the cost of DSP and SSP, advertisers estimate savings of about 50%, which corresponds to savings of $ 11.4 billion. USA.

Global website quality indicators: The private blockchain system provides free and accurate quality assessments on millions of sites through anonymous DAPP data. As the first company to offer data on interactions, conversions and interactions, new sites with active customers will be able to receive promotions previously reserved for large publishers. MOAT, acquired by Oracle for $ 850 million, was built on such proprietary data.

Who is the platform

for? For brands, publishers and marketers who are hungry for accurate and reliable data on user participation. They will be able to track user activity to adjust their advertising campaigns based on the data they received. For consumers who want to get the content they are looking for without being harassed with unwanted ads, getting a reward for giving their preferences.

TOKEN INFORMATION

SOFT CAP: $5,000,000

HARD CAP: $20,000,000

TICKER: OPTIN

STANDARD: ERC20

TOKEN FOR SALE: 230,000,000 OPTIN

TOTAL SUPLY: 430,000,000 OPTIN

CURRENCIES ACCEPTED: BTC, ETH, BCH, XRP, LTC

PRE-SALE

STARTS: August 15, 2018

ENDS: August 30, 2018

MINIMUM CONTRIBUTION: 100 OPTIN ($10)